Demand Generation Manager


Country:United States

Office Location:Hamilton, NJ (US HQ)

Experience Level:6-9 years

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If you share a true passion for technology, enjoy working together in developing solutions, share ideas, and exchange knowledge we want to talk to you. Sparta Systems is the Leader in Enterprise Quality Management Solutions (EQMS) and moving forward!

In this role, you will lead and execute Sparta's demand generation efforts through paid and organic, online, and offline channels. The Demand Generation Manager will be responsible for developing data-driven marketing programs to drive top-of-funnel growth and deliver on pipeline targets. This is a high impact, hands-on and metrics-oriented position that requires a high degree of excellence in both strategy and execution.

Required skills:

  • End-to-end program management: planning, executing and tracking/reporting marketing programs including webinars, events, advertising, sponsored content, email and outbound prospecting
  • Marketing operations: managing marketing automation and CRM responsibilities for all demand generation programs.
  • Hands-on experience with Salesforce CRM and Marketo or a comparable marketing tool required
                   o  Responsibilities include: tracking / reporting, program set up, and data enrichment (imports and updates)
  • Content development: partnering with subject matter experts, graphic designers, and copywriting resources on creating content including webinars, white papers, videos, ebooks, and infographics
  • Project management: Managing marketing program calendar, budget, tasks, and deadlines
  • 5+ years of experience in B2B demand generation or digital marketing for a software company

Preferred Skills:
  • Experience in B2B Enterprise SaaS marketing or sales
  • Experience in Life Sciences
  • Experience with conversion rate optimization (CRO) and A/B testing
  • Highly analytical and detail-oriented

Founded in 1994, Sparta Systems is the world’s premier provider of cloud and on-premise quality management software. We offer the solutions, analytics, and expertise that speed up quality and compliance. Companies in life sciences, consumer products, discrete manufacturing and more, rely on Sparta.

Sparta Systems Offers:
  • Competitive salaries
  • 401k and great benefits package
  • An outstanding collaborative work environment in our state of the art facility
  • Employee engagement programs such as Sparta Gives Back, Wellness, Spirit Committee, etc.
  • An opportunity to work for the world's premier provider of cloud and on-premise quality management software
Sparta Systems, Inc. is the industry leader for global enterprise quality management solutions (EQMS) and compliance management systems. Its TrackWise Enterprise Quality Management Software is a web-based software application used by quality, manufacturing, and regulatory affairs professionals to manage quality and compliance issues across the enterprise. We have an extensive customer base in the life sciences and other highly regulated industries. Sparta Systems offers its customers a complete solution for global quality management needs, including the onsite support required throughout the project lifecycle.

Life is short… Work somewhere outstanding… Sparta Systems!

Sparta Systems in an Equal Opportunity Employer with our Headquarters located in Hamilton, NJ

© 1995-2019 Sparta Systems, Inc. All Rights Reserved.
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