Director, Product Marketing


Country:United States

Office Location:Hamilton, NJ (US HQ)

Experience Level:More than 9 years

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If you share a true passion for technology, enjoy working together in developing solutions, share ideas, and exchange knowledge we want to talk to you. Sparta Systems is the Leader in Enterprise Quality Management Solutions (EQMS) and moving forward!

Acting as chief product advocate and functional lead for Product Marketing. Has a deep understanding of company strategy, product roadmap, customer needs, market opportunities and competitive threats. Understands product feature set and its benefits and guides the development of compelling, differentiating value propositions. Leads team to develop strategic marketing plans and product marketing deliverables and to ensure product messages are consistently delivered across all channels.

Required skills:
Required skills / Responsibilities:

  • Key role for Sparta’s go-to-market team. Works collaboratively with Sales, Product Management, Marketing Communications, Demand Generation, and other teams to drive growth and customer success.
  • Messaging: Leads development of product positioning and messaging that differentiates the product in the market.
  • Content: Leads team and directly contributes to content creation (e.g. GTM sales materials, product collateral, product content on digital properties, multi-media assets, event presentations and workshops) to articulate the benefits of the product to the market.
  • Sales enablement: Partner with Product Management team and Sales Operations to communicate the value proposition of the product to the sales team. Develop the sales tools and training that support the selling process of the product.   
  • Product launch: Plan the launch of new products and releases and manage the cross-functional implementation of the plan.
  • Customer Intelligence: Be the expert on buyers of the product, how they buy and their buying criteria.
  • Market/Competitor Intelligence: Be the expert on competition.  Follow and analyze market trends to position the product and identify new required capabilities.

Preferred Skills:
Preferred Skills / Qualifications: 
  • 15+ years' experience in marketing SaaS or enterprise software
  • Experience in software product launches and release plans
  • Experience with product positioning, market analysis, go-to-market planning and sales enablement
  • Bachelor’s degree in Marketing, Communications, or a technical discipline; MBA desirable
  • Experience in Life Sciences or working on the Life Science Vertical (e.g., in a marketing agency, consulting firm) desirable

Founded in 1994, Sparta Systems is the world’s premier provider of cloud and on-premise quality management software. We offer the solutions, analytics, and expertise that speed up quality and compliance. Companies in life sciences, consumer products, discrete manufacturing and more, rely on Sparta.

Sparta Systems Offers:
  • Competitive salaries
  • 401k and great benefits package
  • An outstanding collaborative work environment in our state of the art facility
  • Employee engagement programs such as Sparta Gives Back, Wellness, Spirit Committee, etc.
  • An opportunity to work for the world's premier provider of cloud and on-premise quality management software

Sparta Systems, Inc. is the industry leader for global enterprise quality management solutions (EQMS) and compliance management systems. Its TrackWise Enterprise Quality Management Software is a web-based software application used by quality, manufacturing, and regulatory affairs professionals to manage quality and compliance issues across the enterprise. We have an extensive customer base in the life sciences and other highly regulated industries. Sparta Systems offers its customers a complete solution for global quality management needs, including the onsite support required throughout the project lifecycle.

Life is short… Work somewhere outstanding… Sparta Systems!

Sparta Systems in an Equal Opportunity Employer with our Headquarters located in Hamilton, NJ

© 1995-2019 Sparta Systems, Inc. All Rights Reserved.
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