David Medina

David Medina

Vice President, Global Marketing

David Medina is experienced in global marketing strategy development and implementation, sales management for information technology and services in regulated industries, cloud computing, SaaS software and analytics.

Prior to Sparta, Medina was VP Solutions and Vertical Marketing at QAD, a cloud ERP software built for manufacturing. Medina has also held roles at Hewlett Packard, where he led HP’s global life sciences industry vertical segment, developing software and IT solutions for the life sciences market, and at Quintiles Consulting (now IQVIA), where he led the business development and marketing team providing quality management system consulting services to the life sciences industry. 

Medina received a Bachelor of Science degree from the United States Coast Guard Academy, a Masters of Business Administration from Tulane University and Graduate Certificate in Medical Informatics from Northwestern University.

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